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Themed for memory

Restaurants and cafes in the city theme their décor to provide a one-of-a-kind experience to their patrons
Restaurants and cafes in the city are finding creative ways to pique the interest of their customers. Cafés with themes, and memorabilia decoration is the recent trend among restaurant owners. This has resulted in a lot of attention from foodies in the city who appreciate such efforts. For some time, Chamier’s Café remained a one-of-a-kind café with their photograph memorabilia on the walls, and light jazz playing in the background. Now however, Chennaiites have more options to choose from.
Coco Jaunt, a recently launched restaurant, has kept their décor simple. They chose ‘Wanderlust’ as a theme and have decorated the walls with visa stamps and number plates from different countries. They also have travel books that can be read by customers. The décor is mostly miniature bikes, tyres and paintings that depict a love for travel. Rohini Chandrasekhar, the co-founder of Coco Jaunt said that it was the founders’ interest in travel that resulted in the theme. “I have been to all the continents except Antarctica. The other founders also love travelling. Initially, it was just an idea for décor, however once we opened shop; the customers fell in love with our theme. The number plates and the visa stamps on the walls act as a catalyst. Customers feel nostalgic when they have some of the same visa stamps on their passports. The best thing about this theme is to watch different people recall different stories about the places they have been to,” she said.
The ETC café in Nungambakkam is decorated with different themes on the outside and inside. Their courtyard is one of the popular places for patrons to click selfies using different backdrops. The aim of the founders was to attract customers of all ages. “When we decided to open the restaurant, we wanted our customers to have a memorable experience. Hence, instead of going with memorabilia of different themes, we made our courtyard a selfie zone. One of the tables is themed after the Marina — one can sit on chairs that look like a boat or catamaran for food and conversation. Our second backdrop looks like a teashop from old Madras — something that one would have come across near the Central station. It has a vintage feel there,” said one of the founders of ETC, H.K. Ravoofa.
Ravoofa added, “The last option is a backdrop of a European street, with elegant street lamps.”
The newly opened ramen shop, Aki Bay, has been personalised by adding a touch of Japanese décor to a cosy space. From their chopstick holders to the place mats, the founder Akimoto Satoshi has taken special care to make the shop welcoming. “These placemats are made by my mother, who wanted to help me in some way,” concluded Akimoto san.

( Source : deccan chronicle )
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