Godrej arm eyes 25 per cent share in kitchen mart
The company plans to have six such stores across key metros nationwide by next year
By : DC Correspondent
Update: 2015-12-07 01:19 GMT
Hyderabad: With increasing upwardly mobile customers, Godrej & Boyce said that it is bullish on the the preimum modular kitchen market in the country even as its new brand Cuisine Regale aims to capture a 25 per cent market share over the next five years. “With this new brand in the premium kitchen space, we will provide our customers an entirely new experience which will go beyond the boundaries of traditional kitchen space,” said Mr Navroze Godrej, executive director and head of innovation and strategy, Godrej & Boyce, after inaugrating their showroom at Jubilee Hills in Hyderabad on Sunday.
The company plans to have six such stores across key metros nationwide by next year. The organised kitchen market size is approximately Rs 1,100 crore.
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