ICICI Lombard Launches New Products, Services On Its 25th Anniversary

The Next Gen Products are focussed on women, pet insurance, and home insurance. Christened as Elevate Her, the product is a life-stage-based modular Women Care product that integrates OPD,
wellness, maternity, preventive care and women-cancer related financial protection into a single solution. For the first time in the industry, it offers four customised plans to support women across
different life stages with a seamless transition as their needs evolve.

Paw Care, a comprehensive pet insurance plan will cover veterinary expenses, emergencies, illnesses, accidents, surgeries and routine care for pets. It has industry leading features such as long term
coverage and Radio Frequency Identification (RFID) tag-based discounts.

The insurer is betting on technology and artificial intelligence (AI)-based tools to improve efficiencies and speed up various processes.

For instance, a year ago while only 10 per cent of the calls were going through the bots, the number has now increased to 70 per cent through a bot or a WhatsApp Chatbot, on the inbound side. On the
outbound side, renewal calls or calls based on the leads generated through their website, especially on the two-wheeler side, are now happening through their inhouse bots, Sanjeev Mantri, managing
director and chief executive officer at ICICI Lombard General Insurance said.