Technology Mobiles and Tabs 28 Jul 2016 Karbonn ties up with ...

Karbonn ties up with Staqu to enter the artificial intelligence segment

DECCAN CHRONICLE.
Published Jul 28, 2016, 1:36 pm IST
Updated Jul 28, 2016, 1:36 pm IST
The AI recognizes the print, patterns and colours of the outfit to give relevant results on fashion products.
Karbonn Fashion Eye and Fashion Eye 2.0 are company's first devices to come with artificial intelligence
 Karbonn Fashion Eye and Fashion Eye 2.0 are company's first devices to come with artificial intelligence

Karbonn today announced its partnership with Staqu, an artificial intelligence research company, to introduce AI enabled fashion search feature in its new range of smartphones- Fashion Eye & Fashion Eye 2.0. The devices are priced at Rs 5,490 and Rs 6,490 respectively.

The AI engine of the app automatically recognizes the print, patterns and colours of the outfit to give relevant results aggregated from over 4 million fashion products. It also allows users to compare prices and pick up the best deals available on outfits and accessories of their choice.

 

The company has collaborated with the AI start-up for the development of an app for fashion search and discovery while offering intelligent recommendations on latest fashion trends basis users’ past searches and ongoing trends in the market. The app uses a special compression technology to offer fast search results and seamless experience on varied data speeds.

Talking of specifications, the Karbonn Fashion Eye sports 5 inch IPS display with 2.5 curved glass. It is powered by a 1.3 quad core processor with 1GB RAM. It packs an 8MP rear while a 2MP front facing camera with 8GB internal memory, which is expandable up to 32GB using a microSD card.

 

The Fashion Eye 2.0 on the other hand, comes with 2GB RAM and 16GB of internal storage. It is juiced by a 2000mAh battery. Rest all the features on the device are same as the latter.

“Our partnership with Staqu is another step towards dissolving adoption barriers by offering users a seamless online buying experience regardless of their digital proficiency. Amassing a base of an estimated 20 thousand users within the beta phase of the app launch, we are highly confident about the consumer response to our Fashion Eye range expecting it to push our VAS revenue streams to go upto 10-15% by the end of FY 2016-2017.” Said Shashin Devsare, executive director, Karbonn Mobiles.

 

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