Truecaller has tied up with Chinese smartphone giant, Huawei, which will see its caller ID and smart phonebook pre-installed on Huawei’s overseas smartphones.
The deal marks as the most significant one for the Swedish firm Truecaller, which adds social features to the caller app and uses crowd-sourced directory to identify spam calls.
Initially the Truecaller integration will be rolled out for Huawei's upcoming Honor 8 smartphone, but the company will soon bundle Truecaller on its future phones sold across the U.S., Middle East, North Africa, South East Asia and India, according to TechCrunch.
Both companies have confirmed that there is no financial element to the deal. They believe the deal will help both companies to grow in the market.
Huawei is looking to integrate third-party apps to go beyond stock Google services and make its device portfolio standard apart from other Android smartphones.
“As we were planning the launch of our flagship device Honor 8, we were looking for partners who can truly redefine the user experience, Truecaller was an obvious choice to help improve the native calling functions. They provide an indispensable service for millions of users each day. We are joining hands to ensure that respective brands get the best of both worlds,” said George Zhao, president of Huawei’s Honor business
