In a recent report, it has been revealed that Apple’s fortune may not turn out to be as bright in India, as people predicted after the launch of the new iPhone 7.
According to recent data released by GFK, Apple’s share value, which currently stands at 6.3 per cent, is less than Chinese company OPPO and slightly above Lyf mobiles.
The Cupertino-based giant faced a similar problem in India last year when it struggled to sell its flagship smartphones in India due to the disruption caused by the flood of affordable Chinese devices.
Initially things were looking bright for Apple with Samsung’s recent Note 7 blunder. The iPhone 7 and 7s also garnered huge appreciation from a lot of people after the launch. And it further slashed the prices of its previous flagships as well.
All these seem to favour the company, but it is not Samsung that the company should worry about. It seems that people are quickly moving away from expensive iPhone with the onset of Chinese smartphones, which are cheaper, and have a slew of functionalities that iPhones lack, at least on paper.
Some of the Android smartphones in the market offer significantly advanced hardware along with a flexible operating system unlike Apple’s iOS 10. New reports suggest that Android Nougat has numerous new attractive features. It will be interesting to see whether people choose Apple’s latest or stick to affordable Chinese devices.
he New Apple iPhone 7 starts at Rs 60,000 and the 7 Plus starts at Rs 72,000. There are other/ more expensive variants with more storage.
