RB, the world’s leading consumer Health and Hygiene Company announced winners for ‘Dettol-Innovate with Purpose Challenge’. RB, partnered with Startup India, a Government of India initiative, to build a strong and inclusive ecosystem for innovation and entrepreneurship addressing the health and hygiene issue in the country.
RB’s objective was to identify, mentor and reward startups which can bring new approaches, products, and technologies that will increase as well as maintain hand hygiene practices across consumers of all age ranges, from school-age children to adults
Notably, Dettol shortlisted 15 applications from 64 applications received overall across various stages of startups operating in segments like biotechnology, medical, and scientific to computers or hardware systems. Most of the applications were for categories of products including handwash, sanitizers, wet wipes, soaps, etc. Interestingly, 10 product ideas were based on herbal solutions. The top three winners of the challenge were felicitated at a ceremony held at RB office in Gurugram.
The names and entries of the winners are:
- 1st Prize (Prize 5,000 GPB) - Omicsgen Lifesciences Pvt Ltd for an innovative lyse solution which not only kills bacteria but also inhibits colonization for 4 days
- 2nd Prize (Prize 3,000 GPB) - Ariviya Technologies Pvt. Ltd for an innovative handwash solution based on lemon and aloe Vera as herbal germ-kill actives
- 3rd Prize (Prize 2,000 GPB) - OMG Innovations LLP for an innovative comprehensive hygiene kit, comprising of 4 different products preventing the spread of infectious microorganisms through air, surface, and hands