Progress releases digital transformation solution for Marketer, IT and Developers

Progress has announced the availability of Progress DigitalFactory, the only cloud-based digital transformation solution built for developers, IT administrators and marketers to collaborate on and deliver engaging customer experiences to meet the speed of business at a global scale.

According to Forrester, In 2016, India will outpace all Asia Pacific countries in technology spending growth. Rapidly maturing customer expectations in the country will force businesses to deliver better digital experiences and improve operational agility to serve these customers. CIOs are feeling the pressure, as they need to support digital business initiatives with adequate business technology (BT) investments. This report helps CIOs in India understand how to set the budget for their technology management departments to help their businesses make the transition to the digital era.

Creating and optimizing digital properties at scale with speed, efficiency, proper governance and security-all while delivering a consistent, personalized customer experience-is a major challenge for marketers, developers and IT. Each group has unique concerns that must be addressed and managed effectively to drive business transformation forward.

Here’s what Progress aims to offer:

Optimal customer value - Progress DigitalFactory aims to simplify delivery including the ability to deliver native mobile capabilities using a single approach. Progress enables its customers to create new value, revenue and business results.

Digital and business agility - Progress DigitalFactory aims to overcome the infrastructure challenges IT faces and fosters the marketing and technology collaboration necessary to deliver digital experiences at the speed of the business.

Global brand value - Progress DigitalFactory aims to support the business and technology scale needed by organizations to deliver consistent experiences across different markets, products, services and regions.