Apple gears up for the World Cup with coverage across apps and services

The 2018 World Cup starts in Russia today and football fans around the world can stay up to speed on stats, scores and their favourite teams across all Apple devices.

Siri adds support for football in Brazil, Russia, Denmark, Finland, Malaysia, Turkey, Thailand, Saudi Arabia and Israel — this is in addition to 26 other countries that already support Siri sports. Siri users can ask for scores, schedules, standings and team rosters.

One can ask Siri questions like such as “When does France play Australia?” or get to know about groups like,”What teams are in group A?” or, “Who is on the England squad?” and “Who won the Argentina-Iceland match?”

Throughout the month, the App Store editors will highlight their favourite apps and games from football stars, offer tips on taking a perfect football photo and how to best get your football related information on social media. The App Store will also feature key football-related apps and games to help fans dive deeper into the experience, with official broadcaster apps like FOX NOW or BBC Sport, and games like FIFA Mobile and PES 2018.

Additionally, Apple Music will feature playlists for each of the 32 participating nations with the most exciting artists in each country as chosen by local teams.

Apple Podcasts will feature an editorial collection called “The Beautiful Game,” where users can check out shows like Jetty's “Game of our Lives” and Gimlet’s “We Came to Win” that talk about the drama off the football field, as well as traditional, established sports podcasts like “Men in Blazers.”

Fans can create Clips videos with new football-themed graphics including animated stickers, labels and posters with customisable text.

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