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Regional Languages, Global Reach: India’s Local Stories Shine in the Digital Age

Regional Languages, Global Reach: India’s Local Stories Shine in the...

OTT platforms, social media, and localised campaigns are giving India’s regional content unprecedented visibility

13 Nov 2025 1:08 PM IST

Brands Scout for Gen-Z Wordsmiths

Hyderabad Chronicle

Brands Scout for Gen-Z Wordsmiths

In a bid to connect with youngsters, corporates are hiring ‘Gen Z Translators’ who help connect brands with younger...

28 Oct 2025 8:20 PM IST

ETT Limited Secures ₹60 Crore International Contract

ETT Limited Secures ₹60 Crore International Contract

The company has recently received a major order worth ₹60 crore from Star IT Solutions Limited, a large IT company based...

9 April 2025 5:00 PM IST

Attention Seeking Gimmicks

Attention Seeking Gimmicks

From following and un-following each other on Instagram to posting cryptic messages, Bollywood actors ace the art of...

25 Oct 2023 12:00 AM IST

How is the effectiveness of influencer marketing campaigns shaping consumer behavior?

How is the effectiveness of influencer marketing campaigns shaping...

The days when in-person buying was a preferred choice of consumers are long behind. Ever since the advent of social...

10 July 2023 12:35 AM IST

Their programs and services include online courses, mastermind groups, and one-on-one coaching. Furthermore, they offer resources and tools that help influencers connect with brands and monetize their content. By arrangement

Social media influencers may have to declare association with endorsed...

Centre likely to frame guidelines for social media influencers in next 15 days

7 Sept 2022 6:06 PM IST