Young Men Caught in Spermmaxxing Grind
Worried about infertility, men are following silly social media trends, from eating raw garlic to having testicle ice baths and tracking sperm scoring apps in a bid to improve their masculinity and fertility

Welcome to the dark side of manhood, bro! The anxiety levels among young men regarding their fertility has reached dizzying heights. Many are scrolling through social media for answers. Sper-mmaxxing is the internet ‘dude-bros’ latest favourite trend, making multiple rounds on the internet echo chambers of TikTok, Reddit, Instagram, and YouTube. From asking men to eat raw garlic, icing their testicles to wearing only cotton boxers, social media influencers are churning out unsolicited advice to improve male fertility.
Profiteering On Male Insecurity
Male insecurity has become another hook for influencers. There are a variety of ‘link in bio’ ad placements that drive influencers to profit off of male insecurity through deals with brands selling T-boosters and other unsupervised supplements. “Influencers hoping to lead the next big trend say things that are not always true,” says Syam, a prominent lifestyle influencer. He adds, “They will do anything for views.” Syam believes these trends gain attention through installing insecurity.
An article published in the Journal of Endocrinological Investigation mentioned that the average testosterone levels in blood have dropped by almost 20%. Studies such as these have led to a wave of spermmaxxing trends online with influencers profiting off the male anxiety. Some of the Q&As around infertility and penis size are appalling. Here are some examples: Your testosterone is low. Your sperm is dying. Your penis may be inadequate. Your libido should be higher. Your body should be more muscular. Your sexual performance should be better. Your fertility is under attack.
The Testosterone Trap
The constant barrage of messages and reels on men’s health and infertility has led to fear and anxiety among millions of young men. Experts claim the drop in men’s fertility is due to various factors, unhealthy diets, and sedentary lifestyle. Dr Yuvraj Singh Jadeja, gynaecologist and IVF specialist says, “We have started turning testosterone into a measure of masculinity and fertility, which actually is not true. Social media feeds use alpha-male messaging, the implicit becomes, if you're not masculine, if you're not energetic, sexually confident, something hormonally is wrong with you.”
The Obsession With ‘Size’
Everyone has a new “secret” for penis enlargement, maximizing, or improving the male body and its performance. But how many of these methods are actually backed by solid scientific evidence rather than trends? Dr Jadeja says, “It can create a constant sense of inadequacy. When fertility enters the picture, the psychological impact can become even deeper. A lot of research shows that men experiencing infertility have higher levels of anxiety.”
He sees the fallout of that anxiety: “A man may come into our consultation room because his human analysis is abnormal. But what he's actually asking is, doctor, does this mean that something is wrong with me? Am I less of a man?”
“Testosterone on social media has become the new thing for masculinity.” Dr Jadeja warns. It is no longer simply a hormone. It’s being sold as something that will make you stronger and more masculine. But that's not the case. These insecurities are amplified by social media. You see these ads saying that you're tired, you're unmotivated, you should take testosterone supplements, etc. But from a medical point of view, testosterone supplements or testosterone boosting products have real bad repercussions.
Myths And Reality
Dr Jadeja suggests not to fall blindly for myths. Men need to understand that deliberately freezing yourself or your testicles is not needed. Changing your underwear or swallowing garlic are not quick fix solutions.
As anxieties about masculinity surge, there is an economy of “secrets” that sells insecurity back as a cure. The conversation around fertility is shifting. The only good thing about ‘spermmaxing’ may be that information about topics that were once shoved under the carpet are now being discussed out in the open.
Troubling numbers of fertility decline
It is true that there is a decline in fertility. There are enough studies that show a substantial decline of around 30% to 40% in the last five decades. The more alarming thing is that the last 20 years have shown the highest amount of steep decline. If one goes through the semen analysis cut-off from WHO manuals from the 1980s, the sperm count criteria was 20-200 million. Now it is 15 million. The standard of normal has decreased. That falling WHO threshold, the goalpost for what counts as a “normal” falling from 20 million to 15 million over four decades is one of the critical points.
Dr Soumya Mehrishi Nadkarni, a Gynaecologist and Fertility Specialist responsible for around 100-150 IVF babies every year has watched a shift. More couples are com-ing to clinics with concerns about male fertility than five or ten years ago. Dr Soumya says, “Couples know that fertility potential is not just dependent on females. Secondly, increased incidences of diabetes; substance abuse: alcohol, smoking, tobacco has increased and people are educated and aware of the harmful effects it can have on fertility.”
From reel to reality
In the dystopian movie Children of Men (2006), humanity has been devastated by infertility and no children have been born for years. In P.D. James’ original novel The Children of Men, men are incapable of producing sperm anymore. The comparison may be extreme but it captures the growing cultural anxiety around the issue. As fertility clinics surge, scientists attempt to create gametes in labs, investors fund reproductive technologies, and men scroll past posts telling them that their sperm is dying; a version of the anxiety behind the book is here already.
The question is not whether the film predicted the future. It is whether men anxious about their ability to reproduce have begun to imagine the future through that same lens.
Testing Times
• Testosterone prescriptions in the US increased by over 350% between 2001 and 2011.
• The supplement has been linked to increased risk of heart attack and stroke, elevated blood pressure, changes in cholesterol, prostate enlargement, liver damage, testicular shrinkage and reduced fertility.

