Vijayawada: YSRC would be launching another campaign Anna Pilupu in which party supremo Y.S. Jagan Mohan Reddy will interact with neutral influencers of villages in a series of meetings. The first such meeting will be held in Hyderabad on Thursday.
The aim of the new campaign is to create a network of village level Influencers who can function as the link between Jagan Mohan Reddy/YSRC party and the people of Andhra Pradesh at the grass-root level. This is a mission-driven campaign with the objective of reaching out to more than 60,000 neutral influencers throughout the state.
As part of the campaign, YSRC will identify top village-level influencers across the state, recognise their contribution to society, and use Jagan Mohan Reddy’s mass appeal and charisma to reach out to and establish a direct connect with them. Ultimately the campaign will cover 4,000 villages and establish a wide network of over 60,000 key people. The influencers will be identified by people from the Indian Political Action Committee who are already active on the ground. After identifying the influencers, a personalised letter will be sent through post or handed personally.
The letter will be a way to recognise and appreciate the influencer’s contribution to society through their work, and seek their support for YSRC.
The letter will also include an invitation to meet Jagan Mohan Reddy personally, along with a dedicated phone number which they can call and fix an appointment.
