Nizamabad: To reach a large number of voters within no time, political parties are using social media as a powerful campaign tool. Original posts and forwards of messages are being taken up intensively. Interestingly, Nizamabad constituency is ahead of all in the maximisation of social media usage for election campaigning.
TRS candidate Kalvakuntla Kavitha is very accessible on social media. She is active on WhatsApp, Twitter and Instagram. A team of experts have also been working to share information on social media from the TRS headquarters or from the MP camp office in Nizamabad.
Once a plan is strategised, within seconds, followers of Ms Kavitha spread the campaign details through the various social media platforms. TRS MLAs are also active on social media. Photos, quotes, clippings of speech audios, videos are being shared on social media.
Meanwhile, BJP MP candidate Dharmapuri Arvind is also running his election campaign through social media. He is reaching out to different sections of society, especially the youth through social media platforms.
The BJP, RSS and other frontal organisations are also aggressively campaigning via social media.
Chief Minister and TRS president K. Chandrasekhar Rao is also quoted in the social media campaigns, especially clips of his speeches in Nizamabad and Nalgonda district.
AICC official spokesman, Congress MP candidate Madhu Goud Yashki has also adopted a social media campaign to succeed in the parliament elections. Congress leaders have set up various groups on social media to spread information about the election campaign meetings that their state and national leaders.
Speaking to Deccan Chronicle, Mr B. Ramakrishna, NSUI leader said that their leaders are very keen on using social media for the election campaign. Especially NSUI activists are taking an active part in social media campaigns, he explained.
It is a fast and an inexpensive tool to reach the voters in the currently hectic schedules, he said.
