Hyderabad: Scoops gets metrology notice on MRP
Hyderabad: The legal metrology department has sent a notice to Scoops ice creams after city resident Akshay Kumar was charged more than the MRP (maximum retail price) for an ice cream he bought at Tank Bund from a tricycle ice-cream seller, who was an authorised vendor of Scoops.
Mr Kumar told Deccan Chronicle that this has become routine practice and tricycle ice-cream sellers take more than the MRP, and even tamper with the MRP and sell the ice-cream at their own rate. At popular night time locations such as Necklace Road and Tank Bund, ice-cream prices are skyrocketing.
The Ranga Reddy district legal metrology department carried out an inspection in May of the Scoops ice-cream manufacturing unit of Sri Srinivasa Dairy Products Pvt Ltd, and registered a case for violation of Legal Metrology Rules 2011.