Hyderabad: In a U-turn, the GHMC has decided to allow agencies to display advertisements. However, the decision comes with riders.
The advertisements (wall-mounted and ground hoardings) should be limited to 40x25 dimensions. The size restrictions for hoardings on rooftop were 30x25, placed on buildings not exceeding two stories.
The GHMC stated that in the event of any unfortunate mishap, the agency concerned shall be responsible for the consequences of civil and criminal liability in accordance with law.
Earlier, all agencies were instructed to take down flexis immediately and not mount flexis or display advertisements on hoardings and unipoles till June 15, 2017. Due to this order, private agencies dealing with advertisements incurred huge losses.
The agencies in a recent meeting with the GHMC requested the corporation to permit them to display ads and promised a single flex.
