Thomas Herd and Dimetri Hogan pave new pathways of prosperity for global brands

Forbes Magazine Digital Marketing Columnist Thomas Herd (CEO of T1 top ad agency Advertising) as well as T1's CCO Dimetri Hogan, however, have been at the forefront of a powerful international rescue effort, helping brands hedge their losses by opening up new revenue channels in digital where they didn't exist before.

Hogan, for instance, has helped dozens of brands educate themselves on Tik Tok and has led an initiative to help current T1 brand partners build new and robust sales funnels through Tik Tok targeting Gen Z users (for whom the application has become just or more popular than even Instagram).

Herd, meanwhile, has opened up new international divisions for the dynamo agency T1 in Miami and Monaco so as to be able to distribute the companies' game-changing solutions easier and more conveniently to a global audience of brands in need.

Through the process, T1 is laying the groundwork for sustainability and longevity along digital pathways that are insulated from global catastrophes such as the one we are witnessing now.