There was collective gasp to be heard when Guru Krushnaswarup Das, of the Swaminarayan Bhuj Mandir was seen saying in an old video that if women cook while they are menstruating, in their next life, they would be born as 'kutri' (bitch).
The unsavoury comment, of course, did not go down well with many and there has been some major reactions from many pockets against the godman. However, there are netizens, who instead of writing angry posts took a whole new approach to mock the ridiculous statement. People are now sharing the pictures of their absolutely adorable pet 'bitches' who are clearly living a luxurious and happy life with their doting owners with the hash tag #TheKutriLife. From listing out how fabulous their lives are to taking sharp digs at the guru, these dog owners have launched a full-fledged memefest on the social media.