Manepally Group Launches ‘Mandira by Manepally’ Premium Silver Jewellery Brand

Hyderabad:One of the Most Loved & Trusted Brand Manepally Group announces the unveiling of MANDIRA, a premium silver jewellery destination featuring over 6,000 exclusive designs, Hyderabad's landmark 12,000 sq. ft. Factory Outlet at Panjagutta, an exclusive bridal showroom at A.S. Rao Nagar, and a pioneering initiative to empower women entrepreneurs through retail, wholesale, B2B, franchise and business support.

Manepally Group is one of Nations most respected business houses with a remarkable 136-year legacy, announcing the launch of MANDIRA by Manepally, a premium silver jewellery brand that blends heritage, trust, craftsmanship and contemporary luxury – Mandira by Manepally will soon unveil showrooms across Telangana, Andhra Pradesh & across India. Built on generations of customer confidence, MANDIRA reimagines silver jewellery for modern brides, families and jewellery lovers seeking elegance without compromise.

With gold prices witnessing unprecedented growth, Indian consumers are increasingly embracing premium silver jewellery as a sophisticated and practical alternative. MANDIRA has been created to meet this shift, offering jewellery with luxurious gold-like aesthetics, exceptional craftsmanship and timeless appeal while remaining accessible.

Launching with over 6,000 exclusive designs, MANDIRA offers one of the region's largest premium silver collections including bridal necklace sets, long harams, chokers, vaddanams, bangles, bracelets, earrings, temple jewellery, Nakshi, Kundan, Pachi, antique and contemporary designer collections, along with festive and occasion wear.

Every creation reflects the design philosophy that has defined Manepally for more than a century. Premium gold-finish detailing, intricate craftsmanship and meticulous finishing ensure that each ornament reflects the richness of traditional jewellery while celebrating India's artistic heritage.

MANDIRA strengthens its presence with two flagship destinations in Hyderabad. The 12,000 sq. ft. Panjagutta Factory Outlet is a comprehensive Retail, Wholesale and B2B destination, designed to serve customers, retailers, franchise partners and entrepreneurs under one roof. The A.S. Rao Nagar showroom is a dedicated two-level retail destination where brides and families can complete their entire wedding jewellery shopping experience.

Beyond jewellery, MANDIRA is committed to empowering women entrepreneurs by creating opportunities through retail partnerships, wholesale access, franchise development, marketing support, business guidance and growth initiatives. The brand aims to build an inclusive ecosystem where aspiring women business leaders can grow alongside a trusted legacy brand.

Mr. Gaurav Krishna Manepally, Managing Director, said: 'Mandira is our vision of making premium jewellery aspirations accessible without compromising on craftsmanship, elegance or trust. Every creation carries forward the values that have defined the House of Manepally for 136 years while responding to the evolving aspirations of today's customers.'

Mr. Vamshi Krishna Manepally, Managing Director, added: 'Jewellery is deeply rooted in India's culture and celebrations. Through MANDIRA, we are offering a destination where every bride and every family can experience exceptional craftsmanship, heritage-inspired designs and affordable luxury.'

With its focus on heritage, innovation, affordability and customer delight, MANDIRA by Manepally aims to set a new benchmark in India's premium silver jewellery segment. More than a jewellery brand, MANDIRA is a celebration of trust, craftsmanship, tradition and timeless beauty.