Parx launches eco-friendly collection for Diwali

DECCAN CHRONICLE
Published Nov 3, 2018, 10:29 am IST
Updated Nov 3, 2018, 10:29 am IST
Printed in digital ink, the designs make for the perfect attire this festive, wedding and upcoming party season.
The key collections from Parx AW’18 are Orbital inspired Digital Print shirts and t-shirts, Graphic T-shirts, Eco shirts, Eco Denim, Shackets, Yoga Chinos & Denims.
 The key collections from Parx AW’18 are Orbital inspired Digital Print shirts and t-shirts, Graphic T-shirts, Eco shirts, Eco Denim, Shackets, Yoga Chinos & Denims.

Lifestyle brand Parx from the house of Raymond has launched a new collection for the festive season.

With ‘Future Forward’ as the theme, the new Autumn/Winter collection takes inspiration from physical places and digital elements, encompassing physical world representations and orbital transitionary hues.

 

Printed in digital ink, the designs make for the perfect attire this festive, wedding and upcoming party season.

Augmented by an eco-friendly range, the new AW ’18 collection is based on sustainable fashion. Characterised by great functionality the collections brings together a range of eco-friendly recycled fabrics along with organic cotton, acrylic, wool, viscose and bamboo blends, to support a healthy environment and eco system.

The phygital or orbital range is reminiscent of space exploration, and is a perfect balance between bright colours and dark tones, making the collection a great alternative to traditional wear.

The key collections from Parx AW’18 are Orbital inspired Digital Print shirts and t-shirts, Graphic T-shirts, Eco shirts, Eco Denim, Shackets, Yoga Chinos & Denims that will complement the festivities in the perfectly stylish way. The Parx AW’18 collection also contains reversible Shirts and Jackets, Sleeveless Quilted Jackets, Scuba and Leatherite Jackets, Graphic Sweatshirts, Accessorised Trousers and Velvet Chinos, making Parx a coveted choice of today’s fashion embracing and tech savvy youth.

Commenting on the launch of the AW’18 Collection, Pragati Srivastava, Brand Director, Parx said, “As the country is focusing towards pollution-free Diwali celebrations, we are making our contributions to this festive season through our vibrant, offbeat, yet contemporary eco-friendly collection."

She further added, "Inspired by the theme ‘Future Forward and made by using recycled and organic cotton, cotton bamboo and tencel blends, this collection brings to the fore adventurous prints and bold colours, along with being high on quality, style and performance. What makes this collection exciting is that it’s well suited for both routine and celebrations.”

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