“The inspiration behind the idea of creating a plastic-free venue came out of the lack of availability of such options in and around Bengaluru. Weddings add a lot to the wastage generated in the city and this we feel is a way to create awareness and promote plastic-free weddings,” begins 27-year-old Anujna Ravikumar, who started out as a solo-preneur without a plan B.
While you’ve just been mulling over the feasibility of an eco-friendly wedding, Anujna Ravikumar in namma ooru has already etched out a plan for a plastic-free wedding venue! We talk to the entrepreneur with a vision…
While she founded an event management company back in 2015, it wasn’t until this year that she decided to conjure up plastic-free Indian weddings with an innovative spin. “We have consciously taken an eco-friendly approach in our operation because we believe in preserving and protecting our environment and we have pledged to reduce waste and limit plastic in all our events. And, it’s a lot easier than you think it is.”
While she’s now equipped with a proactive team which works with an all-hands-on-deck approach, Anujna’s venture was born owing to her love for guilt-free celebrations. “This began as a hobby for me — organising children’s birthday parties in my locality, which slowly evolved into a wedding planning company, as people started approaching me to take on bigger events like weddings.” And then came the idea of her zero-plastic venture.
Anuja seems to have thought of everything. Perhaps it’s because, in all these years, she’s constantly worked to prove naysayers wrong. “As a woman entrepreneur, what drives me is the biased doubt that society has regarding the survival and success of women in the industry. As a woman, I urge all women entrepreneurs to come together to shatter this set ceiling,” she avers.
Driven by emotions and pride in her work, Anujna likes to curate with her heart. “As a wedding planner, what inspires me is the emotional and heartfelt feedback we receive after each of our weddings. We are grateful to be able to be a part of something as monumental as their wedding in our client’s life.”