In Focus 30 Jun 2020 Kirill Korshikov org ...

Kirill Korshikov organized a charity social dance festival online on his Socialmedia

Published Jun 30, 2020, 5:21 pm IST
Updated Jun 30, 2020, 5:25 pm IST
Kirill Korshikov
 Kirill Korshikov

Today, pandemic lockdown might be prevalent, but not all our actions and movements are restricted. This has led to a rise in dance, as many people seek stress relief, fitness, yoga and connection.

In comparison with video games tournaments, social dancing needs an offline party to happen. Prohibited handshakes killed any chance to dance from the very outset of coronavirus restrictions.

Although social dancing transformed into social distancing, community of dancers adapted and grew into online reality more than ever. Especially, when the matter of a month drag out for a year.

An entrepreneur and the founder of the dance video channel Social Dance TV, Kirill Korshikov organized a charity social dance festival to fund Covid relief in March 2020.

On-line classes with top level dance artists went huge and gathered donations to medical centers. More than 100,000 people, for example, participated in a live-streamed dance classes.

In May 2020 salsa, bachata and kizomba stars around the world cheered people with a "Social dancing on Quarantine" challenge. This dance challenge was attended by the top social dancers of USA, India, Russia, France and Italy, that made this challenge very popular.

Seeing front-runners in the same isolated conditions draw off dancers from reckless illegal partying. Rather than consuming content, dancers now are eager to interact.

It gives them an option to carry on their contribution to the dance community. And Social Dance TV channel gives artists a platform to perform to a much wider audience than their own channels. So, the community is alive as far as it feels united.

Thanks to the recent uptick in virtual events, geographically separated groups of strangers are moving in the same direction to the same rhythm without speaking a word. Recent research has proven that even our earliest ancestors recognized the health and social benefits of dance.

“More than ever, we need to dance to remind the world that humanity still exists,” says Kirill.

While together with millions of dancers Kirill Korshikov longs for a fine party for the whole world to see, he does his best to ease the longing with new online features on his Social Dance TV platform.

(No Deccan Chronicle journalist was involved in creating this content. The group also takes no responsibility for the content.)



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