Raghav Gupta: The journey of a web developer turned Marketing specialist
When he was 12, Raghav Gupta was growing up in Moradabad, a small city in the state of Uttar Pradesh where his dreams were often referred to as eerily big and dismissed as merely childish preoccupations.
Now 22, Raghav is a tall, slender man who looks like someone who has, although worked incessantly, yet achieved what was once rendered unachievable. He sits sipping his coffee, face set with content, on a claret-colored couch while he speaks thoughtfully, sometimes pausing to find the right phrases.
What prompted you to enter the marketing industry?
I knew I was cut out for marketing but it was while pursuing my bachelor's degree in Information Technology that I finally decided to pursue my marketing acumen. So, I learned all that I could about the field of marketing while simultaneously working on my newfound knack for web development. It’s safe to say that today, I’m a web developer, designer, and marketing specialist of skill. But the process was grueling, and even though I was always learning something new, I would often approach a state of burnout. Resilience, though, is the key. Without resilience or hard work, I wouldn’t have achieved even a quarter of whatever it is that I have achieved today.
Tell us a little more about the burnouts or any other struggles that you faced?
It wasn’t all just handed out to me on a platter. Initially, I found myself struggling to make it in the marketing industry. I stuck to offering web development and designing services only. I’d realized that I needed to build credibility and needed exposure to the market to learn better strategies for a greater engagement with the audiences. It took patience and hard work but I was passionate about making it on my own and becoming the best version of myself, that’s what made the process a little easier.
How are things going for you now?
As of today, things are pretty smooth sailing. Sure, the process of growing is incessant but when I look back at all the things that I’ve worked for, I feel a wave of satisfaction take over me and a rush of adrenaline when I think of all that’s waiting for me in the future. I have worked with over 50 clients. I help them build their brands and I am always improvising. I’ve extended my services to sensational singers, talented film directors, celebrity chefs, and various other renowned individuals from India, Turkey, The United Kingdom, the USA, and UAE. In today’s world of cut-throat competition, I find it better to be two steps ahead of those who pose a contest, which gives my clients the advantage to make the best use of business tactics and reach their goals.
Is there a mantra for success? What’s yours?
I have met a lot of people who yearn to get shortcuts to success, which in my opinion, is purely hypothetical since there are no shortcuts. I believe that constant efforts and an unbeatable plan of action is the key to not only achieving what you’ve aimed for but also to hitting the zenith of your career; whether it is getting the highest grades in your batch or becoming the first millionaire in your family. As my personal hero, Sundar Pichai would say “You might fail a few times and that’s okay. You’ll always end up doing something worthwhile which you’ll learn a great deal from”. With resilience and hard work, we can achieve our dreams.
Disclaimer: No Deccan Chronicle journalist was involved in creating this content. The group also takes no responsibility for this content.
