It is no secret that Small and Medium Enterprises (SMEs) are the backbone of the economy of any developing nation. Not only do they contribute immensely to the economy but also generate huge employment opportunities and it won’t be wrong to say that they are in a way the driving force of a developing country. However, there has been a major dip in the businesses of these SMEs due to a slowdown as a result of Covid. Small businesses are the ones that have been severely impacted in a negative way.
But with things slowly coming back to the track again, there seems to be a high chance of revival of these industries. Finding new innovative ways, proper allocation of funds, focusing on customers, and adopting a new business model are the few ways by which these enterprises can ensure their revival. Catering to the same, Taranjeet Singh, a business coach with vast experience in the domain is helping several SMEs in improving their model and by helping them unlock sources of capital.
Taranjeet Singh, a business coach who is having an MBA degree from the prestigious University of Pune has been working in the industry for 11 years. The astute and visionary entrepreneur is also popularly known as ‘Coaching Guru’ and has worked with numerous professionals in his long career which has significantly enhanced his knowledge. Taranjeet Singh is one of the reasons behind a lot of Small and Medium Enterprises (SMEs) seeing a surge in their revenue model. He mentors and guides them in several aspects that have been a boon for them.
From chalking out a comprehensive plan to mapping those plans to achieve effective results, Taranjeet takes care of everything.
It is quite important for small businesses to have a coach who can mentor and guide them to generate good revenues as well as help them establish as a strong player in the ever-competitive landscape. The business coach has proved his mettle in the realm of coaching by bringing forth new strategies that have successfully helped small and medium firms. Taranjeet helps them in increasing revenue by identifying four key areas of any business- cost, culture, customer experience, and current marketing trends. He is also the one who helps them by recruiting the right talent in order to bring good results with a minimum workforce helping them save a lot of their money.
Taranjeet Singh, explaining the need for business coaching says, “Business coaching was something that has always been crucial and effective for business be it a giant corporate player or small business but with an ever-evolving competitive market and Covid creating a global slowdown in the business, it has become important more than ever to have a coach. These SMEs have a very small capital and they need to derive the maximum benefit out of that only and here players like us come into play. From developing a master plan to implementing those policies, from finding new digital ways to revamp the existing model to increasing productivity, business coaches are the need of the hour.”
The virtuoso, through his smart skills and understanding of the current marketing trends, has established himself as a force to reckon with. Taranjeet Singh is continuously striving to bring the best out of these Small and Medium Enterprises (SMEs) which, he thinks, in the real sense, is the backbone of any developing nation.
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