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Gharwali Pedwali Streaming on Zee5 from December 5

ZEE5 partners with &TV to deliver a rooted, supernatural-comedy with an all-new digital-first rollout

ZEE5 today announced and released the trailer of its quirky supernatural family comedy Gharwali Pedwali, which becomes the first-ever &TV production to premiere directly on ZEE5. Designed as a rooted, culturally resonant comedy set in Varanasi, the series marks the beginning of a refreshed, differentiated comedy line-up on ZEE5 in collaboration with &TV.

Gharwali Pedwali follows Jeetu Pandey, whose wedding day takes a bizarre turn when he’s compelled to marry a peepal tree to fix his horoscope. Unbeknownst to him, the tree houses Latika — a ghost who has been trapped there for decades. The ritual unexpectedly binds her to Jeetu as his first wife, setting off a hilarious and heartwarming chain of supernatural chaos. Caught between his modern gharwali Savi and his sanskaari pedwali Latika, Jeetu’s life quickly descends into hilarious double trouble filled with family drama, cultural quirks, and paranormal mischief. Featuring Paras Arora, Priyamvada Kant, and Seerat Kapoor, the show blends heartland humour with a fresh supernatural twist, presented through crisp 20–22-minute episodes.

Streaming from 5th December, the launch of Gharwali Pedwali is supported by a multi-phase campaign including song drops, creator collaborations, meme integrations, and the youth-facing #TuJeetuHainKya drive aimed at building mass awareness, relatability, and cultural recall for the show.

Kaveri Das, Business Head, Hindi ZEE5 said, “At ZEE5, we strive to serve audiences across a wide spectrum of genres, and comedy continues to be both universally relatable and one of our strongest-performing categories. The infusion of light-hearted supernatural elements into the comedic space offers viewers a fresh and delightful escape. With Gharwali Pedwali, we are introducing crisp episodes and supernatural humour crafted for quick, anytime–anywhere viewing. By championing distinctive genres and accessible, contemporary formats, ZEE5 continues to reinforce its position as a preferred destination for high-quality entertainment.”

Raghavendra Hunsur, Chief Content Officer at ZEEL said, “At ZEE5, we are committed to creating unique propositions that reimagine how our stories reach audiences. Gharwali Pedwali embodies that spirit of innovation — blending heartland humour, folklore, and contemporary family dynamics into a fresh yet culturally rooted narrative. With a digital-first strategy of releasing a TV show first on ZEE5, the series represents a new collaborative avenue within our ecosystem. Its digital-first debut enables viewers to discover this quirky supernatural world in a format that’s immediate, crisp, and perfectly suited to binge-worthy comedy.”

Kartik Mahadev, Chief Marketing Officer – ZEE said, “Gharwali Pedwali is the kind of show that makes it feel like the characters could live right next door. It takes the everyday chaos of Indian family life and mohalla humour and gives it a hilariously supernatural twist. Our marketing approach is to stay local, playful, and spark conversations. From creators to platform first communities, the idea is to make the laughter travel."

With Gharwali Pedwali, ZEE5 continues to advance its audience-first vision by delivering culturally resonant stories that cater to evolving viewing patterns across digital and television audiences.

( Source : Deccan Chronicle )
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