Chiranjeevi’s 150th film was launched in a simple ceremony on Friday in the presence his family members.
The film will be produced by his son Ram Charan and his mother Surekha. The V.V. Vinayak-directed film is a remake of the Tamil hit Katthi.
Chiranjeevi’s brother-in-law and producer Allu Aravind was the chief guest along with his brother Nagababu. Actors from the family, including Ram Charan, Allu Arjun, Varun Tej, Sai Dharam Tej and Allu Sirish, and the recently married Srija and her husband Kalyan, were also present.
They have also roped in top technicians for the film — Devi Sri Prasad is providing the music and Rathnavelu will be the cinematographer.
Ram Charan meanwhile is confident that they will complete the film in time to release it on Pongal in 2017.
