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Why March?

It is exam time in both the Telugu states and no big film is hitting the screens this month.

The South film industry has decided to close all the theatres from March 2 onwards to protest against the digital service providers (DSPs). Although the Joint Action Committee met a few times, the talks were not fruitful, and so, they have decided to close the theatres in Andhra Pradesh and Telangana state from March 2. Now, the question is, ‘Why March?’

“March is exam time in both the Telugu states and not a single big film is hitting the screens this month except for Ram Charan’s Rangasthalam, which is releasing on March 30. So they can conveniently close the theatres,” says a source. Interestingly, most of the digital service providers in the South are owned by Allu Aravind. “He is also a big producer and it is interesting that he didn’t participate in any of the JAC meetings. Why can’t the Telugu producers talk to him directly?” asks the source.

Since most filmmakers are not releasing their films in March, it seems that closing theatres this month will serve the purpose of the theatre owners.

( Source : Deccan Chronicle. )
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