Pawan Kalyan Promotional Strategy for 'Hari Hara Veera Mallu'?

A prominent producer reveals, “It’ll be interesting to see what kind of strategy Pawan Kalyan adopts for promoting this film. As the Deputy Chief Minister of Andhra Pradesh, he enjoys Z-plus security—making him the only Telugu actor with such protection.”

Given his political stature and security constraints, the star may not attend routine press meets or fan-centric promotional tours. However, he will selectively appear at key promotional events like the teaser or trailer launch—now considered pivotal moments for big-budget releases.“He’s been attending political meetings recently, thanks to the SPG security cordoning off the stage for him. Similarly, we expect him to attend at least one major event, possibly in a secure studio setup, to energize his fans and give the film a promotional boost,” the source adds.The actor is expected to wrap up the remaining portion of his shoot by the end of this week. The film's production team has already blocked specific dates with him to ensure all pending work is completed in time.With a reported budget exceeding Rs 200 crore, Hari Hara Veera Mallu: Sword vs Spirit is one of the most ambitious films in recent times. The makers are reportedly planning to launch an aggressive promotional campaign starting this week, which will run in full swing until the film’s release.Apart from Pawan Kalyan, the film also features Nidhhi Agerwal, Bobby Deol, and Nora Fatehi in key roles. Music is composed by the legendary MM Keeravaani, and the film is produced by Mega Surya Productions.