Entertainment Kollywood 02 Feb 2019 Unusual promotion fo ...

Unusual promotion for Krishnam

DECCAN CHRONICLE.
Published Feb 2, 2019, 12:09 am IST
Updated Feb 2, 2019, 12:09 am IST
Akshay’s incurable and life-threatening health issue was solved by the divine grace of Lord Guruvayurappan.
Still from Krishnam
 Still from Krishnam

‘Share your miraculous incidents involving divine intervention and win gold coins’, is the latest promo for the film Krishnam, a spiritual movie based on real life incidents that took place in the life of the lead protagonist Akshay Krishnan.  Aishwarya Ullaas is the female lead. Veteran Dinesh Babu wields the megaphone.

Akshay’s incurable and life-threatening health issue was solved by the divine grace of Lord Guruvayurappan. As a way of expressing the gratitude to the deity, producer PN Balaram has made this film with the same survivor playing the protagonist. In an unusual way of promoting the film, the makers have asked filmgoers to record in a video theirmiraculous experiences in real life and send it to the film’s IDs on FB, twitter, whatsapp, Instagram and TikTok. One video will be selected as the best every day and will beawarded a souvenir gold coin with Guruvayurappan inscribed on it.

 

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