Entertainment Bollywood 24 Feb 2020 Tackling the taboo

Tackling the taboo

AGENCIES
Published Feb 24, 2020, 12:42 am IST
Updated Feb 24, 2020, 12:42 am IST
While it is a trend to do films on various subjects, actors have traditionally been wary of even featuring in condom ads: Source.
The cast and crew of Helmet
 The cast and crew of Helmet

Remember Shekhar Suman in the 1985 film Anubhav, trying to buy condoms at the chemist with a lot of reluctance. Well, it doesn’t seem that the abhorrence to the subject has vanished, as two filmmakers are now inspired to make films on the same subject.

 While Dino Morea has turned producer again with the film Helmet, starring Salman Khan find Pranutan Bahl and Aparshakti Khurrana in the lead and directed by Jism 2 assistant director Satram Ramani, Dream Girl director Raaj Shandilya is also slated to do a film on condoms for producer Shraddha Chandavarkar.

 

 Apparently, the Uri: The Surgical Strike hero Vicky Kaushal too had heard a script on condoms and didn’t want to do the film because of the subject matter, which seemed more up Ayushmann Khurrana and Rajkummar Rao’s alley.

  “While it is a trend to do films on various subjects, actors have traditionally been wary of even featuring in condom ads. Sunny Leone was an established actress who signed on a condom brand and was followed by an A-lister like Ranveer Singh. But it is difficult to get the big stars to wear the helmet,” says a trade source. Interestingly, Ranveer also ended his association with the condom brand after his marriage.   

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