Akshay Kumar's new movie, 'Gold', which is set to release this Independence day is all about patriotism and has promised to take us back in time by making us feel what Indians felt during the British reign.
As ‘Race 3’ released and fans flocked the theatres to see their 'Bhai', they were greeted with a rather different kind of welcome. The makers of ‘Gold’ felt that they should make today's generation feel what the pre-Independence Indians felt by making them stand for the National Anthem, only with a twist of the National Anthem being the British Anthem instead of the Indian Anthem. With this, Gold has kick-started their movie marketing campaign and now everyone is eagerly awaiting the trailer.
The special trailer of @akshaykumar ‘s #Gold which is playing along with #Race3 in cinemas nationwide is innovative, fresh and surely out of the box marketing idea! Bravo to the team! #Gold out on August 15th!— Amul Vikas Mohan (@amul_mohan) June 15, 2018
And the trailer has released, which has truly left the movie-goers furious, for the good. See it here:
Thank you everyone for all the love and support pouring in for the special unit of #Gold...sharing it here, on popular demand :) It's time to #StandUpForGold https://t.co/4rdAoS8Q7y@excelmovies @FarOutAkhtar @ritesh_sid @Roymouni @kagtireema— Akshay Kumar (@akshaykumar) June 15, 2018
Today i saw an outstanding way of promoting the movie #Gold— Ashish Chanchlani (@ashchanchlani) June 15, 2018
The way it shocked everyone was hilarious yet patriotic at the same time!