Entertainment Bollywood 14 Aug 2019 Are you calling  ...

Are you calling 'Pooja'? Dream Girl makers receive over 75,000 calls on IVR number

DECCAN CHRONICLE.
Published Aug 14, 2019, 7:44 pm IST
Updated Aug 14, 2019, 7:46 pm IST
The callers also started calling on the Whatsapp trying to connect through video and audio calling.
Dream Girl's first look featuring Ayushmann Khurrana.
 Dream Girl's first look featuring Ayushmann Khurrana.

Mumbai: Right after the trailer of Ayushmann Khurrana’s next ‘Dream Girl’ released, the makers were sent into a massive and a one of its kind surprise. They received as many as 75,000 calls on the number which has been given at the end of the trailer and poster. This was directly in lieu of the fact that the trailer of Dream Girl sees Ayushmann Khurana beautifully transform into the skin of a woman through his voice to listeners as ‘Pooja- their dream girl’ who listens to their problems and soothes them.

Reportedly, the makers started receiving calls on their IVR right after the trailer was released. In about two hours they had received 75673 calls. Simultaneously the team also started getting messages on WhatsApp asking for their dream girl and if they can speak to him. The callers also started calling on the Whatsapp trying to connect through video and audio calling.

 

In the span of just two hours after the trailer release, the number of calls received was 52993 on WhatsApp, 167274 incoming messages and 209398 outgoing messages on chat. But that’s not all, the makers saw the real frenzy when in the evening almost 1000 people were calling simultaneously on WhatsApp. Never in the history of any film has this happened and it just shows the brilliant marketing that the team of Dream Girl has been able to achieve!

Dream Girl is a quirky family entertainer with a never done before concept. This Ayushmann Khurrana and Nushrat Bharucha starrer is already winning hearts for its impeccable performance by the national award-winning actor, the glimpse of which was visible in the trailer that was launched amongst much fanfare just 2 days back. After the trailer was released, it became the top trending video on youtube and has garnered over 15 million views in less than 24 hours. Fans have been going berserk over the unique trailer and have been flooding the comments section expressing their excitement.

Boasting of a crackling ensemble cast of Annu Kapoor, Vijay Raaz, Manjot Singh, Nidhi Bisht, Rajesh Sharma, Abhishek Banerjee and Raj Bhansali, Dream Girl is directed by Raaj Shaandilyaa and is produced by Shobha Kapoor, Ekta Kapoor’s Balaji Telefilms. Dream Girl is all set to release on 13th September 2019.

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