Dibakar Banerjee’s Sandeep Aur Pinky Faraar starring the Ishaqzaade lead pair Arjun Kapoor and Parineeti Chopra, has been made a taut thriller and was slated to release last year. But with Namaste England having the same pair, also releasing then, the film was duly postponed.
The film was earlier slated for release on March 1 this year, but the release date has been shifted again. Sources inform that YRF wants a targeted marketing and distribution campaign for the same. The film of this genre and grain definitely needs a clean run at the box-office and with two films — Sonchiriya and Luka Chuppi — already coming on March 1, the makers are looking at an alternate release date for the same.
“It is a fully multiplex film and it is a thriller. It definitely needs a clean release period. Now, two films are releasing on March 1 and both are urban, multiplex films targeting similar theatre-going audience set. It doesn’t make sense to have a three-way clash and YRF is thinking about other release dates for the film. A clean and clear run will benefit the film tremendously and YRF has to look at the release schedule closely to arrive at a decision,” reveals a trade source.
