Honda Cars Targets Double-Digit Growth This Year With Six New Cars
22 May 2026 5:45 PM IST22 May 2026 5:45 PM IST
He said its first electrical vehicle will be introduced this year as part of a wider product expansion strategy for the Indian market and exports without revealing details.
Mr. Kunal Behl, VP, Marketing & Sales; Mr. Takashi Nakajima, President & CEO; Mr. Yujiro Sujino, Director Marketing and Sales at the India Premiere of Honda ZR-V and the launch of Honda City (Left to Right) (Photo by arrangement)
New Delhi: Honda, the Japanese car giant, is targeting double-digit growth in FY2026-27 with six new model launches, including its first mass-market electric car for the Indian market.
"This year is a strategic year for us with six important car model launches that will sharpen our competitive edge to achieve double-digit growth," Takashi Nakajima, president and CEO at Honda Cars India told Financial Chronicle.
He said its first electrical vehicle will be introduced this year as part of a wider product expansion strategy for the Indian market and exports without revealing details.
"We are also strengthening our SUV portfolio, hybrid lineup and premium positioning as India emerges among Honda's top three global markets for future growth," Nakajima said.
He said the launch of the refreshed Honda City sedan with the starting price at Rs 12 lakh and the new Honda ZR-V SUV whose price was not revealed mark Hond's commitment to bring sporty, premium and technologically advanced vehicles to the Indian market.
This aggressive expansion comes as Honda's market in the fiercely competitive car market has been shrinking over the past few years amid growing competition from Korean, Japanese and Indian rivals.
Mr. Kunal Behl, VP, Marketing and Sales, HCIL; Mr. Takashi Nakajima, President & CEO, HCIL; Mr. Yujiro Sujino, Director, Marketing and Sales, HCIL at the launch of the New Honda City (Left to Right)
Nakajima also said Honda will introduce four more new cars in India to take the total tally to 10 models by 2030 across compact under 4-metres SUV and midsize categories, focussing on high-volume utility vehicle market.
Powered by a 2.0-litre hybrid system, the ZRV SUV willd bolster Honda's premium SUV portfolio while reinforcing its hybrid technology positioning in India.
"Our long term India strategy for growth is a mix of sedans and SUVs, while steadily expanding the use of electrified technologies, including strong hybrids, next generation hybrid systems and battery electric vehicles," Nakajima noted.
Kunal Behl, vice president, marketing and sales at Honda Cars India, said EV penetration in India has risen from 2 per cent to 4 per cent but added that the journey is long.
He said hybrids would act as a transition before wider EV adoption in India.
( Source : Deccan Chronicle )
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