Gurgaon: Fixcraft.in, a full stack cloud garage startup, repairs and maintains your vehicle in a 21st century transparent, trustworthy and convenient way. Consumers can book auto repairs through the app, have door-step pick-up and drop and track all work through real time images on the app to bring trust and transparency in this highly organised sector.
The company was founded by Vivek Sharma in October 2018. A Marine Engineer and an IIM Bangalore graduate, Vivek has been associated with companies like Philips, Snapdeal and Auto Marketplace Droom in senior management roles.
Commenting on the development, Vivek Sharma, founder and CEO, Fixcraft.in said, “We started Fixcraft with a very clear vision to enable excellent quality car services to be available to everyone at fair price. The point that the current services are either available at OEM authorized workshops at very high price or at local workshops where quality of work may be questionable, we saw a clear gap where a top class standardized quality work needed to be made available to car owners. The key value propositions from Fixcraft are quality at fair price and convenience by the means of using top class material in the work, handpicked well trained technicians, upfront and fixed pricing and doorstep pick and drop. It’s a true ecommerce experience in this category.”
Fixcraft has recently raised an undisclosed amount of seed funding from a prominent set of angel investors. The round saw participation from Ranjan Kant, who was Director at Furniture Republic and CBO at oOfbusiness, and Rahul Taneja, ex CBO, Jabong along with the existing investors in the company. The company also boasts of very strong advisory team with likes of Rishab Malik who has been associated with Auto Marketplace Droom and GSF India in the past.
Commenting on Fixcraft.in Rishab Malik says, “Fixcraft is the future of auto repair, Vivek’s relentless focus on customer centricity, transparency and convenience is commendable. Today’s consumer doesn’t need to be hostage to authorized dealer pricing nor to the lack of trust of a street-side mechanic. A technology-driven approach can solve some of the legacy issues the industry has suffered from thus far.”
Elaborating on their investment, Kant said, “We, as car owners have always had to compromise on either price or quality of repair services. When we came across Fixcraft and the way they are solving the problem in this area, it was very exciting. Fixcraft’s focus on customer experience is commendable and is very heartening to see in the current times where startups tend to compromise everything for scale. We are very thrilled to be part of this journey and would love to see how this promising sector plays out.”
Fixcraft is currently operational in Delhi NCR with plans to launch in Pune and Bangalore in next few weeks. It has grown 15X in less than 10 months of operation with promising unit economics and excellent customer reviews. It plans to be present in top 15 cities by end of 2020 with a full stack approach owning the end to end customer journey. The plan is also to bring the concept of ‘loaner cars’ to consumers while they await repair & maintenance of their vehicles.