A few years ago, customers used to check out product at physical stores, compare it and then buy it from a store that suited their pocket. Now it’s common for customers to search items at home and order them online. However, they still struggle to get best deals on products, collaborated from various websites like Snapdeal, Flipkart, Amazon and many more.
A website named GrabShack has been launched in India, on July 29, 2016.
GrabShack.com is a shopping search engine built to help customers find their goods and compare the best price with all available Indian e-commerce websites.
“To summarise, it has been created to solve the problems of every customer faces, when ordering online. That is, the problem of “How do I find the best price on a product or a deal?" or "I surely can’t go through every website out there,” said Robin Srivastav, the co-founder of GrabShack
GrabShack runs on a semantic engine, which accesses Indian e-commerce websites, uses AI to interpret the user’s search and then displays them on screen. The website takes a requirement input from the user and searches them on popular e-commerce websites which includes Flipkart, Snapdeal, Amazon PayTm, and a few others. The best deal is listed first following the closest price in an ascending order, thus helping the user compare the price of the goods with other shopping websites. This helps the customer to take out the best deal after comparing the prices, head to the respective website and buy it. Adding to the existing deals of the popular shopping websites, GrabShack offers additional discounts from their end.
“It does so by creating more than 500 relevant points about that product based on it's learning from users, Twitter and Facebook trends. It then leverages those points to provide you with the best matching results of what you are looking for along with the cheapest price you can find online,” explained Srivastav.
“This ensures that GrabShack would give you results even for the vaguest terms like “eye phone” by understanding what the user meant. In a nutshell, GrabShack understands what users are looking for, similar to Google search.”
In addition, GrabShack will also roll out an app service for the mobile platform in near future. After debuting in India, the founders are planning to expand service in other countries like US, Brazil, Thailand, and Indonesia as well.
GrabShack helps its customers shop for various products and categories which include electronics, fashion, food, home décor, mobiles, recharge and travel accessories. The website lists offers and deals from top shopping portals. Additional saving in the form of coupons is given out by GrabShack that the customer can benefit. Users can also subscribe for deals and coupons on a daily/weekly basis on the website.
GrabShack is not the only player in the online comparison market. The new entrant locks horns with top players such as Junglee, PriceDekho, CompareRaja, Smartprix and many more.
