Sixth Outlet Marks Brand’s Modern Retail Debut in Andhra Pradesh
Renault India, a fully owned subsidiary of the French automaker Renault Group, inaugurated its new’R store in Vijayawada, marking the debut of its modern retail identity in Andhra Pradesh. This launch represents the sixth Renault new’R store in India under the company’s renault. rethink. brand transformation strategy.
The Vijayawada outlet spans 21,720 sq. ft., with a 5,400 sq. ft. showroom featuring five dedicated car display areas and a delivery bay, designed to provide customers with a seamless and immersive car-buying experience. The store showcases Renault’s New Visual Identity (NVI) with a sleek black façade, updated logo, and modern layout, reflecting the brand’s global standards while catering to local preferences.
Speaking at the inauguration, Francisco Hidalgo, Vice President Sales & Marketing, Renault India, said, “Andhra Pradesh is a priority market for us with the encouraging response our products have received in the state. The opening of the new’R store in Vijayawada is a step forward in scaling up our business expansion under the renault. rethink. strategy, which focuses on delivering outstanding customer experiences while showcasing Renault’s global brand values tailored to local aspirations. As we continue to expand our footprint, we intend to set new benchmarks in automotive retail.”
The launch is part of Renault India’s ongoing brand experience and transformation plan, blending design innovation, digital integration, and customer-first service. With this expansion, Renault aims to reinforce its commitment to providing world-class experiences, creating a futuristic and welcoming environment, and strengthening its long-term presence in the Indian automotive market.
The Vijayawada new’R store spans a total area of 21,720 sq. ft., including a 5,400 sq. ft. showroom, featuring five car display bays and a dedicated delivery area. The facility showcases a sleek black façade and an updated logo designed to global standards, complemented by a modern, spacious layout that offers an immersive customer experience. This new’R store rollout highlights Renault India’s commitment to building a future-facing network across the country while strengthening its customer-centric retail approach.
