Mumbai: "Chrr tak tak taka daka tak chree... goes the steady printing machine," begins actor Kalki Koechlin in a video that's quickly taking social media by storm.
The five-minute long video shows Kalki narrating a self-written poem titled ‘The Printing Machine’ in association with Culture Machine- Blush. The video is a part of their Unblushed series which earlier featured actors like Nimrat Kaur and Sayani Gupta.
Kalki speaks up on the mechanical practice of creating headlines and feeding filth to millions of readers across the country. The team has created a visual rendition of ‘Printing Machine’ that best expresses the violence and brutality of our culture.
Watch the video here.