67-Million-Year-Old T. Rex Becomes First AI-ncient Influencer

Abu Dhabi: As the Natural History Museum Abu Dhabi welcomes visitors, one of its star residents is already capturing global attention online. “Stan” the Tyrannosaurus rex – one of the most complete fossilised T. rex skeletons ever discovered and a signature exhibit of the museum – has been brought into the digital age as an “AI-ncient Influencer”. For the first time, a real T. rex fossil has inspired an AI-driven digital persona, transforming Stan into a talking, expressive digital character designed for social media audiences.

With a bold personality, witty attitude and a distinctly self-aware sense of humour, Stan invites visitors and social media audiences worldwide to experience the museum in a fresh and entertaining way.

This campaign gives one of Earth’s most ancient creatures a contemporary digital voice. Stan’s personality draws from his 67-million-year journey and is brought to life through playful commentary that speaks to families, young audiences and curious minds globally.

The first episode of his takeover has gone live on the museum’s social channels, tracking his journey from New York to Abu Dhabi – from squeezing through airport security and enjoying a first class Etihad Airways seat to landing at Zayed International Airport and settling into his new home. More episodes will follow as Stan explores Abu Dhabi and shares behind-the-scenes moments from his new home, the Natural History Museum Abu Dhabi.


Visitors can meet Stan in person at the Natural History Museum Abu Dhabi and follow him across TikTok and Instagram for more episodes, late-night museum adventures, scientific facts and the unexpected personality you’d never expect from a 67-million-year-old fossil.


Follow the museum on Instagram at instagram.com/nhm_abudhabi, TikTok at tiktok.com/@nhm_abudhabi and book your tickets at nhmad.ae