No Teaser Treat for Mahesh’s 50th
Rajamouli hits pause on ‘SSMB29’ teaser
In an industry that thrives on building hype around star birthdays, Rajamouli’s restraint stands out.
“There were internal discussions about putting out a title teaser or even a concept poster for Mahesh Babu’s birthday,” reveals a source close to the production. “But Rajamouli was clear—he doesn’t want to rush anything just for the sake of a date. He believes the scale of this film demands a different kind of reveal.”
But it’s consistent with the filmmaker’s reputation for meticulous planning and a global outlook. “This isn’t your typical mass film where you can release a first-look poster with fiery eyes and a punchline,” the source adds.
In the meantime, the team is preparing for the next leg of the shoot, scheduled to begin in Tanzania this September.