L’Oréal to Open World’s First Beauty-Tech Hub in Hyderabad in November

The decision was announced during the delegation's meeting with Nicolas Hieronimus, chief executive officer, L'Oréal, at WEF Davos on Wednesday. The CEO expressed delight over the company’s decision to set up a large-scale beauty-tech GCC in Hyderabad, with a massive investment.

The GCC will serve the world-renowned cosmetics company as a global innovation, technology, data, and supply chain hub. This new facility will support L'Oréal's digital transformation, AI, and analytics initiatives worldwide, boosting Hyderabad's growing status as a key centre for global enterprise operations. Tech solutions generated from the Hyderabad GCC will be supplied to facilities across the world, Hieronimus explained.

The cosmetics company invited Revanth Reddy and IT minister D. Sridhar Babu for the GCC inauguration in November this year. Sridhar Babu recalled that Revanth Reddy was keen to bring L'Oreal's GCC investment to Hyderabad, with all possible support from the government.

The minister said that Hyderabad is the best destination for investments and that the state government is ready to extend full support to global investors.

He added that the state is leading in the GCC space not only in med-tech and health-tech sectors but also in creating new categories like beauty-tech, opening up new opportunities in the GCC space.

He said several hospitality majors such as Marriott are setting up GCCs in Telangana. Major global companies such as Vanguard, Netflix, McDonald's, Heineken, Jaggaer, and Costco Wholesale have recently chosen Hyderabad to set up their GCCs.