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Celebrate Raksha Bandhan with an Incredibly Diverse Collection of 500+ Unique Rakhis

DECCAN CHRONICLE | DC Correspondent

Published on: July 20, 2023 | Updated on: July 20, 2023

FlowerAura has witnessed exponential growth in Raksha Bandhan orders. (Photo by arrangement)

As the auspicious occasion of Raksha Bandhan draws near, customers often contemplate how to tie a Rakhi on their brother's wrist, mainly when separated by distance. FlowerAura, the esteemed online gifting portal, comes to the rescue of those plagued by this question with a delightful solution - a diverse collection of over 500 unique Rakhis, Raksha Bandhan combos and hampers.

With an unwavering commitment to customer satisfaction, FlowerAura has become the largest brand in India, offering a handpicked collection of Rakhis inspired by cultures and communities from every corner of the country.

The collection FlowerAura offers to its customer base includes kids' Rakhis featuring popular cartoon characters, various sports themes, marvellous superheroes and spaceships, which are guaranteed to capture the imagination of little ones. But the collection does not end there, as customers can send rakhi to USA, Europe, UK, etc! For those seeking traditional craftsmanship, FlowerAura offers artisanal handcrafted Rakhis from different corners of India - Mauli and stone-studded Rakhis of Gujarat, Kundan and zari work Rakhis of Kolkata, to exquisite Pachi design Rakhis of Rajasthan, the collection represents the rich heritage of Indian craftsmanship.

The collection also showcases the remarkable beauty and symbolism of Rakhis made from semi-precious stones such as topaz, lapis, onyx, and more, known for their healing properties and ability to restore energy fields. These studded Rakhis symbolise the betterment of health and promote love, safety and strengthened sibling bonds.

Embracing eco-consciousness, FlowerAura introduces eco-friendly, beautiful and sustainable, reusable Terracotta Rakhis. Additionally, the Bhaiya Bhabhi Rakhi collection that the brand features extends warmth and love to the newest member of the family - the sister-in-law.

CEO Shrey Sehgal expressed, "We at FlowerAura, have curated an incredibly diverse collection that reflects the essence of our culturally rich and diverse India. With our extensive range of handcrafted Rakhis, we encourage customers to extend their wishes across borders while embracing our country's unique traditions and artistry. Our customers can send rakhi to London, Dubai, USA, or any other part of the world!"

FlowerAura has witnessed exponential growth in Raksha Bandhan orders, with over 10,000 international orders and over 55,000 orders the previous year. This remarkable demand reflects the heartfelt connections shared by the Indian diaspora living abroad and their desire to send their siblings a remembrance of home.

Experience the vibrant spirit of Raksha Bandhan with FlowerAura, where traditions intertwine with modern artistry and produce a diverse selection of neon-hued Rakhis designed with quirky patterns that resonate with the Gen Zs so that everyone gets to embrace the essence of inclusivity. The brand is actively redefining the joy of Raksha Bandhan, bringing together the rich heritage of traditions and the dynamic expressions of modernity.

About FlowerAura

FlowerAura acknowledges the profound impact of gifting on relationships. Gifts go beyond physical exchange, fostering heartfelt connections and emotional bonds. In 2010, Mr. Himanshu Chawla and Mr. Shrey Sehgal spearheaded the company's establishment, with the first retail outlet in Gurgaon. With an extensive network of fulfilment centres, channel stores, and dark stores, we deliver gifts to over 600 cities in India and various international locations. FlowerAura is more than a brand; it promises to make your celebrations extraordinary, exceeding your expectations at every step. Our website, retail stores, and presence on popular e-commerce platforms ensure easy access to our vast collection of gifts.

Media Contact:

Suman Patra

suman.patra@floweraura.com

+91 96500 62220

Head - Product and Marketing

FA Gifts Pvt. Ltd.

Disclaimer: No Deccan Chronicle journalist was involved in creating this content. The group also takes no responsibility for this content.