Priya Living's Innovative Approach to Redefine Elderly Living
Priya Living's first community in India was launched in Gurgaon last year, and the Hyderabad facility is their second venture.
In a pioneering effort to transform the concept of elderly living, Priya Living has launched a vibrant and community-driven space in Hyderabad. Founded by Arun Paul, Priya Living aims to foster growth, connection, and joy among seniors, empowering them to live their best lives.
Priya Living's first community in India was launched in Gurgaon last year, and the Hyderabad facility is their second venture. According to Paul, the response has been overwhelming, with the Gurgaon community exceeding expectations.
Paul attributes the success to the growing need for modern senior living solutions in India. With increasing nuclear families, women's empowerment, and rising incomes, seniors are seeking more independence and flexibility. Priya Living's pay-as-you-go model, flexible living arrangements, and emphasis on community engagement have resonated with seniors and their families.
The Hyderabad facility boasts 127 apartments with a range of amenities, including a restaurant, cafe, fitness center, movie theater, and co-working spaces. The community is multi-generational, welcoming younger people to live and interact with seniors.
Paul emphasises that Priya Living's approach focuses on empowerment, rather than limitation. "We don't talk about physical limitations or medical needs," he says. "Instead, we celebrate the strength and independence of our seniors."
The community's programming is designed to promote engagement, creativity, and personal growth. From entrepreneurship courses to art classes, Priya Living encourages seniors to pursue their passions and interests.
With pricing ranging from ₹1 lakh to ₹1.5 lakh per month, depending on the apartment size and duration of stay, Priya Living offers a unique and affordable solution for seniors seeking a fulfilling lifestyle.
The Hyderabad facility boasts 127 apartments with a range of amenities, including a restaurant, cafe, fitness center, movie theater, and co-working spaces. The community is multi-generational, welcoming younger people to live and interact with seniors.
Paul emphasises that Priya Living's approach focuses on empowerment, rather than limitation. "We don't talk about physical limitations or medical needs," he says. "Instead, we celebrate the strength and independence of our seniors."
The community's programming is designed to promote engagement, creativity, and personal growth. From entrepreneurship courses to art classes, Priya Living encourages seniors to pursue their passions and interests.
With pricing ranging from ₹1 lakh to ₹1.5 lakh per month, depending on the apartment size and duration of stay, Priya Living offers a unique and affordable solution for seniors seeking a fulfilling lifestyle.
As Paul reflects on Priya Living's journey, he emphasises the importance of redefining the narrative around aging. "We want to change the way people think about what's possible in this stage of life," he says. "Our seniors are capable, strong, and independent. We are creating places that celebrate that."