Dil Raju Clears The Air On Toxic Losses, Calls Out Negative Propaganda

Producer and distributor Dil Raju has put an end to speculation about suffering huge losses from the Telugu distribution of Yash-starrer Toxic. Dismissing the reports, he said he had not lost money on the film and had, in fact, made a profit from the deal.

Speaking at an event, Dil Raju explained that he had distributed Toxic on a commission basis and was never directly exposed to the kind of financial risk being reported. He also alleged that some people had deliberately spread negative stories about his business dealings to create an impression that he had suffered heavy losses.

He pointed out that his arrangement for Ramayana was also similar, making it clear that both films were distributed on a commission basis. According to him, he received his distribution commission from Toxic and even made some money in the process.

There had been considerable talk about Dil Raju's alleged losses after Toxic failed to meet box-office expectations. The film's Telugu theatrical deal had attracted attention, with reports putting its value at around Rs. 120 crore. Its performance subsequently led to speculation about the financial impact on the distributor.

However, Dil Raju's clarification suggests that the actual business arrangement was quite different from what was being discussed in film circles. He maintained that he had no reason to worry about the film's box-office performance as far as his distribution business was concerned.