Skoda to Drive Growth Momentum with 10-Product Offensive in 2026
With the Kushaq SUV leading the charge, Skoda plans to introduce a diverse lineup of new products in 2026, including global models and special editions to cater to a wider customer base in India.
Cochin: Skoda, the Czech automaker, is strengthening its growth momentum through refreshed Kushaq SUV, and a 10-product rollout to cover wider market coverage in the fiercely competitive Indian car market.
“India emerged as our fourth market globally after Germany, Czech Republic and the UK, driven by a sharp rise in sales by the Kylaq SUV,” Martin Jahn, member of Skoda’s board of directors for sales and marketing, said.
“We have a very strong export base in India for the Middle East, Vietnam and Africa. We more than doubled our sales and became No.7 in the Indian market,” he noted. This year Skoda marked 25 years of its operation in the world’s third largest car market.
Kushaq Monte Carlo & Kushaq Prestige
Skoda India clocked a 107 per cent year-on-year sales growth at 72,665 units in CY2025 calendar year, achieving its strongest-ever annual performance in the country.
“This sales momentum will be continued by an aggressive product offensive in 2026 by introducing 10 new product rollout,” Ashish Gupta, Brand Director, Skoda Auto India, told FC.
The new products for India include three global models, three new variants, two major updates, a special edition model, and one major feature upgrade, the officials said.
New Kushaq
Gupta said the brand plans to cover 90 per cent of the car market in India with its various new products this year with diverse price points to attract a wider customer base from the present 80 per cent.
The new Kushaq SUV unveiled on Tuesday is the first one of the rollouts, whose price will be announced in March and deliveries start. This refreshed SUV has got design changes, upgraded interiors and technology features.