HUL sells ‘Modern’ bread business
The business includes products such as cakes, muffins, buns, pavs and cream rolls
New Delhi: FMCG major Hindustan Unilever Ltd (HUL) on Tuesday said it has sold the bread and bakery business under ‘Modern’ brand to Everstone Group’s Nimman Foods Pvt Ltd for an undisclosed sum. “HUL’s decision to divest is in line with its strategy to exit non-core businesses, while continuing to drive its growth agenda in the core packaged foods business,” the company said in a BSE filing.
“It (transaction) includes sale and transfer of the ‘Modern’ brand and business on a going concern basis. HUL and Everstone will work together to secure the necessary approvals to complete the transaction over the next few months. HUL will continue to manage the operations until the completion of the transaction,” it said.
HUL CEO and managing director Sanjiv Mehta said, “Since its acquisition in 2000, HUL has strengthened the Modern business, driven consistent topline growth and significantly improved profitability. Having turned around the business and built a sustainable growth model, we believe that the sale to Everstone will unlock the full potential of the Modern brand.”
The business includes products such as cakes, muffins, buns, pavs and cream rolls. It has six manufacturing units and a network of franchisees. The transaction is subject to statutory approvals and requisite clearances, it said.