People gathered at cinema halls, tied garlands and performed aarti around the posters.
We'd suggest that you not waste any more time and go and watch the film! That line is not going to get any shorter!
Rajini took to twitter to convey his best wishes to his daughter saying, "My best wishes to my daughter @soundaryaarajni and the entire #Kochadaiiyaan team. I am sure you all will enjoy the movie in the theatres."
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The theater completely covered up with Rajni's posters on his film release day.
People gathered at cinema halls and tied garlands around the ten-feet-tall posters.
By acting in the film shot on motion-capture technology, Rajinikant has come a long way from his humble debut in veteran film-maker.
The film starring Rajinikanth and Deepika Padukone, in animated version with some of the best technology put to use by Rajini's daughter, director Soundarya Rajinikanth Ashwin.
It is safe to say that hundreds of people have stormed the theatres to finally watch the most anticipated move of the year.
Superstar Rajinikanth's 'Kochadaiiyaan' release has got his fans to go and show their support.
People celebrate by lighting fire crackers before the first show of the Rajnikanth starer, 'Kochadaiiyaan'.
Some fans took things a step further by pouring milk on the posters.