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Maggi sold out on Snapdeal in minutes; 12 packs at Rs 144

Snapdeal indicated that only limited stocks will be available

Mumbai: After Nestle on Monday re-launched its popular Maggi noodles in India on Snapdeal; the two-minute noodles was embraced yet again, as stocks were sold out in just a few minutes.

Maggi was sold out in just a few minutes after sales began

Five months after they were banned for allegedly containing lead beyond permissible levels, the Swiss giants re-started sale of Maggi in India after partnering e-commerce platform snapdeal.

However, the ecommerce site has asked potential buyers to pre-register themselves ahead of a flash sale scheduled on November 12.

The concept of flash sales or time oriented sales is a widely used strategy by ecommerce websites to sell on-demand goods for a limited period of time. Snapdeal has opened up registrations today.

Photo Credit: PTI

After the ban, Nestle had faced a loss of approximately Rs 450 crores, which included the destruction of over 30,000 tonnes of noodles. Inadequate availability of stocks might be a reason why Snapdeal indicated that only limited stocks would be available.

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( Source : deccan chronicle/ pti )
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