India Africa Forum summit: MEA leases 55 top-end Mercedes
New Delhi: The ministry of external affairs has leased 55 top end Mercedes-Benz E-Class luxury sedans for the upcoming India Africa Forum summit.
These top of the range E 250 CDI luxury sedans will be used by the visiting foreign dignitaries of the ministry comprising head of states, Presidents, Prime Ministers and top diplomats starting with the upcoming India Africa Forum summit.
“Mercedes-Benz has always been the preferred luxury brand for head of states across the globe, including India, and we are extremely proud of this fact. The impeccable sense of prestige, luxury, safety and comfort offered by a Mercedes-Benz is rarely matched and makes us the obvious choice for such exclusive clientele,” said Roland Folger, managing director and CEO, Mercedes-Benz India. He said that the “mandate from the ministry of external affairs opting for the E-Class luxury sedan is a reiteration of the inherent strength of our product and of the unsurpassable brand equity that Mercedes-Benz commands in the Indian luxury car market.” With more than 30,000 units sold in India, E-Class is the first luxury car to be produced in India since 1995, and remains by far the largest selling luxury car model in the country.
According to market sources no vendor in India could provide the required number of luxury cars on rent for the visiting dignitaries. So government had to contact Mercedes, which agreed to provide the required number of cars on lease.