Maruti Suzuki rolls out new diesel variant of Celerio
New Delhi: India’s largest carmaker Maruti Suzuki on Wednesday introduced its first diesel engine by launching diesel version of its Celerio hatchback, which is priced between Rs 4.65 lakh and Rs 5.71 lakh in Delhi. It is also for the first time that a diesel engine option is coming in a lower hatchback segment car.
“Our market research shows that 40 per cent of the customers who came for lower hatchbacks showed interest in the diesel vehicle...Around 86 per cent wanted to buy a diesel vehicle if it is produced by a company like Maruti,” said Maruti Suzuki’s ED (marketing and sales) R. S. Kalsi. “This also marks the global launch of DDiS 125, the first diesel engine designed and developed by Suzuki Motor Corporation,” said MSI, MD and CEO Kenichi Ayukawa.