Nikon introduces new camera menu options
Nikon cameras are now equipped with camera menu options in popular Indian languages namely Hindi, Marathi, Tamil, Telugu and Bengali. This new feature will enable photography enthusiasts develop an easier and quicker coordination with their equipment.
Sajjan Kumar, Vice President – Imaging Division, Nikon India Pvt. Ltd. said, “Nikon has been developing world-leading imaging technology for decades empowering photo enthusiasts around the world. Nikon is reaching out to its consumers at every possible opportunity be it strengthening & reinforcing outreach or launching initiatives to familiarize enthusiasts to photography and their camera systems through workshops. Inclusion of regional languages in the camera menu is yet another step from us to enable photo enthusiasts especially in the tier II and III markets.”
The adoption of the language support in the menu is a great value-add to the users enabling them to be comfortable with the equipment and revel into photographic experience. At Nikon, we try to cater to the diverse needs of the consumers by consistently advancing our line-up with innovative and technologically superior cameras and adapting Indian language menu option is another step in this direction.